The UK aesthetic
AI visibility
Specialists
We've asked major AI engines over a thousand aesthetic questions to understand why they recommend some clinics over others. Now let us get yours recommended.
Patients are no longer only searching through Google results.
They are asking ChatGPT, Claude, Gemini, Perplexity and Google's AI answers which clinics to trust, who is best near them, and which treatment is right for them.
This is not about replacing SEO.
It is about making sure your clinic is visible when patients are forming trust, comparing options and deciding who deserves the enquiry.
AI referrals are still early, but they are already commercially meaningful.
ChatGPT visits in the UK in the first eight months of 2025, up from 368 million a year earlier
monthly users now reached by Google's AI Overviews worldwide
year-on-year growth in AI referral visits in June 2025 (Similarweb)
the value of an AI search visitor versus traditional organic, by conversion rate (Semrush)
See whether AI recommends your clinic or your competitors
Enter your website to see whether your clinic appeared in these questions.
This does not mean your clinic is not credible. It means AI may not yet have the clear, consistent and verifiable signals it needs to recommend you confidently. Your snapshot will show which engines are recommending your clinic and the likely gap preventing AI from recommending it more often.
Our UK aesthetics study shows what AI checks before naming a clinic.
We use that data to improve the signals that get clinics found, cited, verified and recommended.
AI runs searches your patients never see.
In one answer from our study, a single engine ran 13 separate searches before choosing who to recommend.
We analyse those hidden search paths, then shape your keywords, pages and supporting content around the searches AI actually runs, not just the obvious phrase a patient typed.
Most recommendations happen in one engine only.
In our study, 66% of clinic recommendations appeared in just one engine, because ChatGPT, Claude, Gemini and Perplexity do not trust the same sources or signals.
We use that to build engine-specific visibility, placing your clinic where each assistant is most likely to look.
AI rewrites the patient’s question before searching.
In 73% of cases, the engine changed the wording before it searched, often moving from everyday patient language to clinical, local and credibility-led terms.
We track those rewrite patterns by treatment and use them to strengthen your treatment, concern and location pages.
Google’s top results still matter.
Clinics in Google’s top 5 were around 3x more likely to be named than clinics in positions 16 to 20.
We improve the SEO signals that help your clinic enter consideration, then build the verification signals that help AI choose you once you are found.
Your website is not the only source AI checks.
Only 43% of the 9,310 cited sources came from clinics’ own websites.
We track the directories, review platforms, Google Maps listings, accreditation profiles and trusted third-party sources AI uses, then make sure your clinic is present and properly positioned.
AI needs confidence before it names you.
Being visible is not enough. AI is more likely to recommend clinics it can clearly verify across multiple trusted sources.
We make your website, reviews, profiles and wider online footprint clear, consistent and credible, so AI can recommend your clinic with confidence.
What does AI say about your clinic?
Patients are already asking AI where to go. We test how your clinic appears across ChatGPT, Claude, Gemini and Perplexity, then show whether you're being recommended, missed, or beaten by competitors.
Request an AI Visibility Review →